AI Insights · Timothy · January 2023
Top 5 Character Collection Games on iOS in the UK - Q4 2022
Discover the performance trends of the top 5 character collection games on iOS in the UK during Q4 2022, based on data from Sensor Tower.
The fourth quarter of 2022 saw significant activity in the character collection games category on iOS in the United Kingdom. Here, we break down the performance trends for the top 5 apps: MADFUT 23, Subway Surfers, My Singing Monsters, Stormshot: Isle of Adventure, and X-HERO.
MADFUT 23 began the quarter with a strong surge in weekly downloads, peaking at nearly 338K in mid-October. However, downloads steadily declined to around 20.5K by the end of December. Weekly active users followed a similar trend, starting at approximately 179.5K and gradually decreasing to about 80.2K by the end of the quarter.
Subway Surfers experienced a relatively stable performance in weekly downloads, with a notable spike in late December, reaching around 58.6K. Weekly revenue fluctuated throughout the quarter, peaking at approximately $4.1K in mid-December. The game maintained a high number of weekly active users, ranging from 1.6M to 1.8M.
My Singing Monsters saw a significant increase in weekly revenue, particularly in late November and December, peaking at around $91.5K and $90.4K respectively. Weekly downloads also peaked in late October and early November, reaching up to 61.8K. Active users showed a substantial rise early in the quarter, with numbers stabilizing around 91.5K by the end of December.
Stormshot: Isle of Adventure demonstrated a steady growth in weekly revenue, peaking at approximately $23.1K in the last week of December. Downloads started strong in early October with about 48.9K, but gradually declined to around 8K by the end of the quarter. Active users followed a similar trend, peaking at around 63.7K in late October and decreasing to approximately 45.2K by the end of December.
X-HERO showed a notable increase in weekly revenue towards the end of the year, with a peak of around $63.9K in mid-December. Weekly downloads peaked in late October with approximately 59.3K, followed by a decline to about 9.6K by the end of the quarter. Active users experienced fluctuations, peaking at around 173K in late October and decreasing to approximately 84.9K by the end of December.
These insights are based on data from Sensor Tower. For more detailed analysis and further insights, visit Sensor Tower's website.